As India raises gold import duty from 6% to 15% amid economic pressure and a weakening rupee, the jewellery industry is preparing for higher prices, evolving demand, and possible market disruption, discovers Khursheed Mistry.

The All India Gem & Jewellery Domestic Council inaugurated its Mumbai office on May 14 while urging industry support for revised gold duty measures and proposing a structured Gold Monetization Scheme roadmap.

As India raises gold import duty to 15%, leading jewellery players and trade bodies support gold conservation measures while warning of liquidity pressure, export challenges and rising risks to MSMEs.

Senco Gold & Diamonds introduces Bangle Utsav 2026 across India ahead of Akshaya Tritiya, presenting over 500 designs and promotional offers to drive seasonal jewellery demand and consumer engagement nationwide.

Litestyle by PNG launched three new stores in March 2026 across Nashik, Ghatkopar and Mulund, expanding its retail presence to target young, working consumers with lightweight gold and diamond jewellery offerings.

Ahead of the Union Budget 2026–27, leading jewellery retailers, manufacturers and industry bodies outline expectations on GST, import duties, exports, digital gold regulation, working capital, and policy reforms to strengthen growth.

PNG Jewellers opened its first Bihar showroom in Patna on December 7 2025, marking eastward expansion, serving existing regional customers, and increasing its national retail footprint to 65 stores nationwide.

Senco unveils its new 'Vivaah' Wedding Collection, blending heritage craftsmanship with contemporary bridal aesthetics, supported by a nationwide campaign starring Kiara Advani and special festive offers for wedding-season shoppers.

Consumers opt for budget-friendly karatage, digital payments, and meaningful purchases over quantity

The 1,100 sq. ft. store offers a curated selection of Kumari’s signature collections and marks the brand’s first store in Madhya Pradesh

Senco Gold & Diamonds launches festive campaign with Kiara Advani for the launch of the ‘Shagun Collection’ this Dhanteras

This festive season, Reliance Jewels is ringing in Diwali with a dazzling new collection, marking a first-of-its-kind collaboration with Bollywood icon Raveena Tandon and her daughter, Rasha Thadani, as the brand’s inaugural ambassadors.

Jewellery retailer Jos Alukkas has opened its Signature Jewellery Show at the brand’s showroom on RKV Road, Erode, offering customers an exclusive exhibition of handcrafted gold jewellery. The showcase runs from September 13 to October 5.

ORRA Fine Jewellery has brought back its much-celebrated Diamond Festival, offering customers a sparkling opportunity to explore its latest diamond creations alongside a host of attractive offers.